Tobacco- October 30th, 2015


2016 Tips From Former Smokers Campaign Update
We are planning to launch the 2016 Tips campaign at end of January and to be on-air for approximately 20 weeks. The new 2016 ads raise awareness about chronic obstructive pulmonary disease (COPD), depression and anxiety, dual use (current use of both cigarettes and electronic cigarettes), smokers’ risks for heart disease (with a military focus), and a cancer survivor with a gain-framed message focusing on the benefits of quitting. All of these ads will be in television, radio and print formats, with the exception of the last ad mentioned which will be in print only.

Reports and Articles


Feds ban e-cigarettes in airline luggage as fire risk
WASHINGTON — A new federal rule forbids airline passengers from packing electronic cigarettes or other battery-operated electronic smoking devices in their checked bags to protect against in-flight fires.

The rule still allows e-cigarettes in carry-on bags, but passengers cannot recharge the devices while on the plane.

The Department of Transportation said there have been at least 26 incidents since 2009 in which e-cigarettes that have caused explosions or fires, including several in which the devices were packed in luggage. Usually, they have been accidentally left on or the battery short-circuits.

At Los Angeles International Airport in January, a checked bag that arrived late and missed its connecting flight caught fire in the luggage area due to an overheated e-cigarette packed inside. Also, an opinion editorial in the Oregonian COUNTYWIDE HIKE IN THE TOBACCO-PURCHASE AGE WOULD MAKE LITTLE SENSE — OPINION (Portland Oregonian) County Commissioner Jules Bailey expressed support last week for a three-year increase in the minimum age for buying tobacco products. Setting the age floor at 21 “only makes sense,” he said, “and we can save a lot of lives doing it.

Strategies to Support Tobacco Cessation and Tobacco-Free Environments in Mental Health and Substance Abuse Facilities
Preventing Chronic Disease, October 2015 Americans with mental illness, who often also have substance abuse problems, smoke at higher rates and die on average 25 years earlier than the rest of the US population. People with mental illness often lack access to treatment, and when they do gain access, they are often immersed in a culture that has the misperception that using tobacco is an appropriate way to cope with and manage their illness The Centers for Disease Control and Prevention (CDC) conducted a document review of final American Recovery and Reinvestment Act (ARRA) evaluation reports that were submitted by state tobacco control programs in September 2013; 45 states submitted reports, and 4 states reported on a mental health component of their tobacco cessation intervention. Of these, 2 states were selected: Oregon and Utah, as both included details on their programmatic work on smoking cessation and smoke-free environments in treatment facilities for mental illness and substance abuse during the 2-year funding period. Both Utah’s Recovery Plus and Oregon’s Tobacco Freedom, used 3 key strategies: being ready for opportunity, having a sound infrastructure, and having a branded initiative. Buy-in and ownership of the initiatives from leadership and partners were seen not only as critical for implementation success but also for sustainability. This level of engagement was created by identifying champions, sharing client success stories, and ensuring that stakeholders, including community members, clients, and other partners, were involved throughout the engagement process. These partnerships created an opportunity for partners to participate in developing a realistic and feasible plan for applying the evidence base for tobacco cessation and treatment to a population that has a disproportionate share of smoking-related illness and death.

Board releases draft ordinance on tobacco retail licensing
October 28, 2015

The Board of County Commissioners on Oct. 28, 2015 released a draft ordinance on tobacco retail licensing. The proposed action would:

  • Require a tobacco retail license with fees for every tobacco retailer location.
  • Include inhalant delivery systems (vaping products) containing or delivering nicotine.
  • Provide that violation of any tobacco control law is a violation of tobacco retail  licensing and may lead to civil penalties.
  • Prohibit mobile sales.
  • Offer alternatives to license suspension.
  • Require a Rulemaking Committee to adopt rules that will be administered by the Multnomah County Health Department.

Multnomah County Commissioners have scheduled the first reading Nov. 5, 2015, with a second reading and possible adoption Nov. 12, 2015. The ordinance would go into effect 30 days from approval, though rule making is expected to take some months.

You can read the ordinance here:  Ordinance for Amending Chapter 21-Health_relating to licensing of Tobacco Retailers in Multnomah County (35.97 KB) 

You can also see a FrequentlyAskedQuestionsaboutTobaccoRetailLicensing (115.41 KB) 

CVS Health
New data shows reduction in cigarette purchases across all retailers CVS Health today marked the first anniversary of ending tobacco sales at CVS/pharmacy by releasing new data showing a measurable reduction in cigarette purchases over the past year. The company also announced it is renewing its commitment to creating a tobacco-free generation through a joint initiative between CVS Health, its Foundation and Scholastic to launch a school-based tobacco-prevention program. The study, conducted by the CVS Health Research Institute, evaluated cigarette pack purchases at drug, food, big box, dollar, convenience and gas station retailers in the eight months after CVS/pharmacy stopped selling tobacco products. The study found an additional one percent reduction in cigarette pack sales in states where CVS/pharmacy had a 15 percent or greater share of the retail pharmacy market, compared to states with no CVS/pharmacy stores. Over the same eight-month period, the average smoker in these states purchased five fewer cigarette packs and, in total, approximately 95 million fewer packs were sold.

Electronic Cigarette Use Among Adults: United States, 2015
CDC’s National Center for Health Statistics issued a Data Brief (“Electronic Cigarette Use among Adults: United States, 2014”), which presents new data from the National Health Interview Survey (NHIS) on e-cigarette use among U.S. adults aged ≥18.

  • In 2014, for the first time, questions on e-cigarette use were included on the NHIS. As such, data are not available from this survey to compare with previous years. However, the magnitude of e-cigarette use observed is consistent with increasing trends in use observed from other population-based surveys (e.g., National Adult Tobacco Survey, Styles).
  • Consistent with previous findings, these results also show that the majority of adult e-cigarette users are current and former cigarette smokers.
  • It is important to note that because the new NHIS data are cross-sectional, they only report on use at one point in time. Therefore, it is not possible to answer questions about when the surveyed adults used e-cigarettes relative to cigarettes (i.e. whether they used e-cigarettes or cigarettes first).


Most E-Cigarette Users Are Current And Ex-Smokers, Not Newbies It’s become an emotional debate: Do e-cigarettes help people get off regular cigarettes or are they a new avenue for addiction?

Until now, there has been little solid evidence to back up either side. But a new study from the Centers for Disease Control and Prevention could help fill that void.

E-cigarettes work by heating up a fluid that contains the drug nicotine, producing a vapor that users inhale. The CDC found that nearly 48 percent of current tobacco smokers said they had tried e-cigarettes at least once. Among those who recently quit smoking, more than 55 percent said they’d tried the devices.

The survey of more than 36,000 U.S. adults marks the first time detailed federal data about e-cigarettes has become available, says Charlotte Schoenborn, a health statistician with the National Center for Health Statistics. The data were gathered as part of the National Health Interview Survey, an ongoing survey of a variety of health issues.


Legalization of marijuana can be just one more temptation for Marijuana Anonymous attendees Joseph is a self-declared marijuana addict. He says he rolled his first joint when he was 16, and ended up smoking marijuana regularly for 35 years. Now, he has been clean for 10 years.

But the tone of his voice is less than triumphant as he shares his thoughts at a weekly Marijuana Anonymous group that meets at a space in downtown Eugene.

“I feel really vulnerable now,” Joseph says. “Now (marijuana) is legal, and there are green crosses all over town.”

It has been several weeks since medical marijuana dispensaries opened their doors statewide for the legal sale of recreational marijuana. But in the tight-knit Marijuana Anonymous group, which draws eight or more people each week, people are still processing what influence the rollout could have on their lives.


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